The BRIEF Method
A chatbot knows a lot about the world and nothing about your organization until you tell it. BRIEF is experTribe's five-part method for telling it, so the first draft comes back close to what you need.
See it drawn in the AI, Drawn Simply post "Give your chatbot a brief".
First published by experTribe on .
The five parts of BRIEF
An animation lights up the letters of BRIEF one at a time. As each letter lights, its part is added to a message in a new chat with a chatbot.
- Background: Who you are and who you serve.
- Role: The role you want it to play.
- Instructions: The task.
- Expectations: What a good result looks like.
- Follow-up: Ask it to check in with you.
The finished message reads:
- Background: I'm Renee, executive director of Book by Book Youth, a Baltimore nonprofit that pairs kids with volunteer reading tutors every week.
- Role: You're our development associate, and you write in a warm, plain voice.
- Instructions: Draft a thank-you letter to a first-time donor who gave $250 at our spring event.
- Expectations: Keep it under 200 words, tell one real story about a child, and sign it from me.
- Follow-up: Ask me up to three clarifying questions if you have any.
The chatbot replies: Before I write it, two quick questions. What's the donor's name? And is there a child's story you'd like me to use?
Want your whole team writing briefs like this?
Our AI training uses BRIEF on the work your team already has, so everyone leaves with prompts they can use the next day.
Or get the prompts behind each post, free, every Friday
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